A new concept is emerging: vibe marketing. Coined in tech, vibe marketing now describes a hands-on-yet-automated approach to managing customer engagement. In loyalty marketing, it means using intelligent tools to create highly personalized, data-driven programs—without getting lost in technical complexity. Rather than replace marketers, vibe marketing frees them to focus on strategy and creativity. For those looking to scale loyalty efforts with precision and agility, VEMT provides the structure and automation needed to bring the right “vibe” to every customer interaction.

VEMT present at the Brazilian Business Club
Of course, VEMT is active in the networking circuit. Recently, we visited an excellently organized session of The Brazil Business Network and met with the Brazilian consul in the Netherlands and the chair of the Brazilian Business Club. More networking to come….