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MS Mode launches next version of Customer Loyalty Program

Coupons, Loyalty, Marketing Technology, News, Offline Persuasion, Persuasion Marketing, Strategies

MS Mode is famous for continuously improving on their Customer Loyalty Program. After version 1 was replaced with a much more extensive version 2 in early 2016, already now, making use of technology improvements, better insights and a new organizational context, version 3 was launched. The MS Mode Management acknowledges the commercial and business value of customer data so, in the…

VEMT starts building another Pan-European Program

Coupons, Events, Loyalty, News, Persuasion Marketing, Strategies

Today, VEMT started building another Pan-European CRM and Loyalty program for a retail client. The basis for the program is our Persuasion Planner and CRM platform. The program will roll out to six countries, no less, adding our first presence in Spain; for 1.2 million members. Stay tuned in; we'll announce when it will go live later.